Social classes show distinct product and brand preferences in all the following areas EXCEPT

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Related Questions

• Q7:

  A(n)________ is the person who offers informal advice or information about a specific product or product category,such as which of several brands is best or how a particular product may be used. A) reference group B) opinion leader C) family of procreation D) social factor E) anchoring heuristic

• Q8:

  A person's ________ consist(s)of all the groups that have a direct (face-to-face)or indirect influence on his/her attitudes or behavior. A) culture B) subculture C) psychographics D) reference groups E) demographics

• Q9:

  A major shift in buying patterns is an increase in the amount of dollars spent and the direct and indirect influence wielded by ________. A) the wife B) the husband C) the parent D) the child E) joint decision making

• Q10:

  ________ is defined as being relatively homogeneous and enduring divisions in a society,which are hierarchically ordered and whose members share similar values,interests,and behavior. A) Culture B) Subculture C) Social class D) The family E) A group

• Q11:

  A child growing up in the United States is exposed to all of the following values EXCEPT ________. A) achievement and success B) activity C) efficiency and practicality D) the importance of the group in daily life E) freedom

• Q13:

  ________ is a set of distinguishing human psychological traits that lead to relatively consistent and enduring responses to environmental stimuli. A) Image B) Personality C) Beliefs D) Heredity E) Culture

• Q14:

  Consumers today are experiencing a time famine because of their busy lifestyles.One way to avoid the difficulties of time famine,which is of particular interest to marketers,is ________. A) to set fewer goals B) to multitask C) to give in to personal burdens D) to report frustration to management E) to develop a callous attitude toward marketers

• Q15:

  ________ portrays the "whole person" interacting with his or her environment. A) Attitude B) Reference group C) Lifestyle D) Culture E) Subculture

• Q16:

  If a direct-mail marketer wished to direct promotional efforts toward the family of ________,efforts need to be directed toward parents and siblings of the family members. A) orientation B) procreation C) immediacy D) intimacy E) reference

• Q17:

  The fundamental determinant of a person's wants and behavior is the person's ________. A) psyche B) national origin C) culture D) peer group E) family tree

What is the most basic cause's of a person's wants and behavior?

What are defined as smaller cultural groups of people with shared value systems based on common life experiences and situations?

Is the tendency to retain information that supports one's attitudes and beliefs?

Is the study of how individuals groups and organizations select buy use and dispose of goods?